What companies have bad logos?
Let’s have a look at 11 examples of bad logo design which have created downright hilarious unintentional results:
- Microsoft Bing. Microsoft has always been known for its bad logo design.
- Verizon. Verizon is a top-notch telecommunications company with a terrible logo design.
- MSN.
- London Olympics 2012.
- Pepsi.
- Gap.
- KFC.
- Starbucks.
What is bad logo?
Bad logos are often too bright, too loud, or too confusing. They simply don’t make sense and don’t fit with the quality of the brand. The biggest mistake I see is over-complication and merging ideas together that just don’t fit. Take a look at some of the logos used as examples in this article.
What is wrong with the OGC logo?
OGC (Office of Government Commerce) There’s actually nothing wrong with the logo for the Office of Government Commerce. That is, until you rotate it ninety degrees clockwise. You can see the original (properly oriented) logo on the left, with the rotated version on the right.
How do I not design my brand?
Design mistakes that can cost your branding
- Creating a controversial logo.
- Over-using your logo to create a brand identity.
- Using overcrowded images for your marketing campaigns.
- Using fonts that are outdated or unattractive.
- Using an inconsistent colour palette.
- Copying other brands’ visuals.
- Failing to stand out.
What happens when you rebrand Your Logo unsuccessful?
However, rebranding logo unsuccessfully can lead to the complete opposite – losing customers, facing negative criticism, etc. Consistent presentation of a brand has seen to increase revenue by 33%. Hence, if you are thinking of rebranding, think twice and try to learn from others’ mistakes.
What are some of the worst logos of all time?
Here’s a list of design fails and worst logos of all time which probably didn’t look so bad at first glance. This is an actual logo designed in 1973 for the Catholic Church’s Archdiocesan Youth Commission. Although it’s a hilariously bad logo when we think about it, this logo won an award from the Art Directors Club of Los Angeles.
Do you make these branding mistakes?
Don’t make those branding mistakes! History has seen many famous companies rebrand themselves and fail. Some fail miserably.This usually happens because the rebranding process was not done right. Logo design process gets especially complicated when company has something to lose.
How to avoid logo failures?
Try to avoid being too pushy on an image that does not entirely fit your company and may make you seem desperate. In an attempt to attract different audiences, Radio Shack ended up experiencing a rebranded logo fail that people will hardly ever forget.