What is a Dodger?
1 : one that dodges especially : one who uses tricky devices. 2 : a small leaflet : circular. 3 : corn dodger. 4 : a usually canvas screen on a boat or ship that provides protection from spray.
What does Sam mean to investors?
For the investor the ability to reach your SOM means that he will not lose his shirt. In that context SAM acts as a good sanity check to assess the likelihood of achieving the market share implied by the Serviceable Obtainable Market and as a proxy for the short term upside potential of your business.
What is the difference between Sam and Som?
TAM or Total Available Market is the total market demand for a product or service. SAM or Serviceable Available Market is the segment of the TAM targeted by your products and services which is within your geographical reach. SOM or Serviceable Obtainable Market is the portion of SAM that you can capture.
What is Samsam and how does it work?
SAM or Serviceable Available Market is the segment of the TAM targeted by your products and services which is within your geographical reach.